In 2022, we partnered with Fenty, who wanted to journey into the experiential with a 3D DOOH campaign. Leveraging their Icon Lipstick, we created a 3D anamorphic billboard which received over 2.4 million Instagram views within the first week of display.

Minimally designed for maximum impact; the result is a dazzling spectacle, featuring a colossal luxe product gracefully moving in space, defying gravity and perceived boundaries.